The Tuscan Edit
Stories, objects, and places that define the handmade soul of Tuscany.
Welcome to The Tuscan Edit — the journal of Florence Factory.
Here we share the beauty of Tuscany as told through its makers: handcrafted objects, artisan stories, curated travel tips, and everything we love about Florence and beyond.
If you’re looking for authentic inspiration and meaningful finds, this is where your journey begins.

Easter in Florence: Fire, Oxen, and an Ancient Flying Dove
Florence celebrates Easter with fire, oxen, and a flying dove — yes, really. Discover the history behind the Scoppio del Carro, the best spots to watch it, and a local tip that will make you feel like a true Florentine.

Can’t Find That Address in Florence? Look at the Color of the Number.
Confused by red and black street numbers in Florence? Learn why there are two, what they mean, and how to finally find that address you're looking for.

Spotting the Real Deal: How to Recognize Authentic Florentine Craftsmanship
Not all that glitters in Florence is made by hand. Learn how to recognize authentic craftsmanship with tips from Florence Factory.

When to Visit Florence: Data, Sunshine and a Bit of Local Sass
Florence is always a good idea—but let’s be honest, some months are way better than others. We’ve combined the data (temperatures and crowd flow) with our experience as locals to help you choose when to come, why it matters, and what to expect from the city beyond the postcards.